Mar 9, 2021
One of the most powerful, if not the most powerful, forces in a company is its culture. It's also one of the least understood.
In this episode of Get Reworked, Kevin Oakes, CEO and co-founder of i4cp, joins us to talk about his research into company culture and what he's learned about what makes good corporate cultures work. Those ideas are summed up in his recent book, Culture Renovation: 18 Leadership Actions to Build an Unshakeable Company. It's a timely conversation to have right now.
"The pandemic has changed almost every culture, like it or not," Kevin said. "So the question for companies is, do you want to sit back passively and allow that change to your culture just happen? Or do you want to proactively try to shape the culture you want for the future?"
In this episode, Kevin talks about how to succeed in culture change efforts. Highlights of the conversation include:
- Why most culture change efforts fail.
- Why it's important to think of culture work as a renovation vs. a transformation.
- How to include people at all levels in change efforts and identify influencers, energizers and blockers.
- How to keep up energy for culture change when we go back to the office.
Plus, co-hosts Siobhan Fagan and Mike Prokopeak talk through how why the culture conversation is important right now and narrowly avert their own clash of cultures over the topic of oatmeal raisin vs. chocolate chip cookies.
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